How Much Should a Web Site Cost?

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Determining how much a Web site should cost is one of the most frequently asked but rarely answered questions in the Web design world. Even now, with millions of Web sites online, there exists no magic formula for calculating either the cost of a new Web site or the cost of a redesign. Asking this question can be as complex as asking a homebuilder, "How much for a new house?"

For this page, industry leading web designers, developers, and SEO marketing specialists have worked together to examine some of the most important factors when considering Web site costs. These include historical Web site development costs and Web design costs for different components as well as current Web site features and design costs.

Informational or Small Business Web Site Cost:

5 to 15 custom designed web pages
Custom graphics
Custom logo
Photoshop enhanced images
Web forms sending to email accounts
Stock photos - Professional
Little or no Flash integration
Up to 3 revisions
Domain name & web hosting setup
E-mail accounts setup and administration

Project duration: 30 to 75 days
Web site cost range: $2,500 to $10,000

Corporate (100 or more employees) Web Site Cost:

25 to 75 web pages
Heavy use of flash
High quality design work on all web pages
Content management system
Extra components: Intranet, calendars, web site search

Project duration: 60 to 90 days
Web site cost range: $15,000 to $100,000

Ecommerce Web Site Cost:

100 to 1000 products
Shopping cart
Payment gateway integration
Product descriptions and images
Sales tax and shipping calculation
Customer and administrative control panel

Project duration: 60 to 120 days
Web site cost range: $7,500 to $15,000

Database Driven Web Site or Web Application:

Dynamic web pages 20 to 2,000
Administrative control panel for web site management
Advanced programming skill sets required
Interactivity with web site visitor
Enterprise database (MS SQL Server or MySQL)

Project duration: 90 to 180 days
Web site cost range: $10,000 to $50,000

So How Much Should a Web Site Cost? In conclusion, the cost of a Web site can vary greatly depending upon the site’s features, aesthetic qualities, and the firm, advertising agency, or freelancer creating the Web design. While the cost of a basic Web site has dropped, the need for more interactivity has helped hold steady the price of a high-end, competitive Web design. If you are considering a new or upgraded Web site, the CincyStreet Design team recommends that you contact us today to get started!